K.I.S.S.

Keep It Simple Sweetie - this goes for getting people to turn in applications to live at your complex.

Offering your residents a referral gift is a great way to get the word out about your complex. This can be something as simple as offering a carpet cleaning or a gift card as long as the person they bring to you signs a lease, pays the first month rent and security deposit.

Offer a gift card to a restaurant (especially if the resident has a family).

Or give one big gift out and put every one's name in a drawing for that...

Sometimes giving away something, gets you a great resident...